This Sick Beat is the Taylor Swift Trademark


"Taylor Swift"Taylor Swift we have to say sorry, people who wanted to put it on a coffee mug and sell it on Etsy.

Taylor Swift’s plan for whole world domination continues, this time in the form of 1989-related phrases she just trademarked. Your words are Taylor’s now and that’s all there is to it. Vox noticed that T-Swift recently got trademarks for “this sick beat,” “’cause we never go out of style,” and “party like it’s 1989,” among others, for the purpose of putting them on things like paper products, apparel, aprons, accessories, stickers, and temporary tattoos. This means that now, anyone who puts these phrases on things they’re trying to sell will be breaking the law and must face the fearsome wrath of Olivia Benson. The second half of that is made up but probably could happen, so just go with it.

A betting woman might guess that you’ll be seeing these words on merchandise for sale at her upcoming “1989” tour, unless Taylor went to all this trouble just because she felt like it. In any case, the first person to buy me a “this sick beat” apron wins my love forever.

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